Resources — Responsive

Our insights on business challenges. And our opinions to match

Featured Insights

At Responsive we believe that business and technology should always go together. Hand-picked insights cover the space in between.

Useful steps to successfully drive digital transformation in your organisation

Having a well-planned digital commercial strategy and a customer-focused approach are crucial for companies to successfully drive digital transformation and avoid suffering monetary consequences

Treasure Data and Responsive partner to elevate companies' digital transformation in the age of first party data

The partnership aims to bridge the gap between ambitious-but-failed vs. successful digital transformations.

It is easy to get caught up in a moment

The corona virus and subsequent shutdown of society signaled the rapid extinction of physical stores. Or did it? No. The last months of digital acceleration has shown us that digital transformation

Rising to the new technology challenge

Download our new white paper and get unique insight into how you can succeed as a CMO in the new technological landscape

Thoughts on the good agency collaboration

Responsive CEO Peter Therkildsen Schlegel argues why five key points of agency collaborations might have been misunderstood – and adds an extra point

The case for doing something different

Our webinar with Head of Creative Strategy Søren Ravn centers around the theme of how and why you should create original customer experiences

Responsive and Interflora was awarded with a Rambuk

A trial and error approach lead to a campaign for Interflora based on artificial intelligence

The distance between agencies isn’t the problem – but the distance to the client is

According to Responsive CEO Peter Therkildsen Schlegel, Mindshare’s Martin Ove Rasmussen hits bull’s eye with his latest article for markedsføring.dk – but on the wrong board

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